Learn how this South Carolina partnership connected with their target audience.
Messages
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Connecting authentically with your audience.
Using the Stick Person to develop materials to reach your target audience
Crafting credible messages that relate to landowners' personal experiences and beliefs.
Hear facilitation insights and evaluation results from the oragnizers of Woodland Stewardship for Women workshops.
Learn what works in the letter the Kansas Forest Service used to appeal to farmers to plant or restore windbreaks.
Key takeaways from study of Woodland Retreat owners and Working the Land Owners in CO, NC, and PA (November 2014)
Does Targeted Marketing Reach Beyond the Target?
Study of two landowner segments in Ohio, Indiana and Iowa (March 2009)