TELE Engagement Guide

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Whether you're developing a new project or trying to improve an existing one, establishing clear goals helps to focus your energy and resources. This chapter discusses the attributes that make up a great project goal, how to turn those project goals into desired landowner actions, and the importance of choosing Specific, Measurable, Attainable, Relevant, and Time-bound (SMART) objectives.


Read the Chapter  Additional Resources:

2.1 Defining Project Goals 

VIDEO: Chapter 2. Setting Goals and Objectives 

2.2 From Project Goals to Landowner Actions     

TIP: Do Landowners Care? Does It Matter? 

2.3 Choosing Smart Objectives 

TIP: The Magic of Specificity